Fully managed scorecard marketing campaigns
We design and execute end to end marketing campaigns with scorecards at their heart.
From strategy to design, amplification to data analysis, we help you:
- Drive better-qualified leads than any other channel
- Create an emotional connection with every prospect
- Generate priceless insight to improve conversion
How it Works
1.Develop your scorecard strategy
We develop your scorecard marketing strategy to fit perfectly into your wider marketing mix. You’ll gain a fully branded, interactive and engaging scorecard questionnaire and pdf reports designed to deliver valuable data about your prospect’s unique challenges.
2. Maximise your lead generation
We design and execute a powerful marketing strategy to maximise visibility of your scorecard and improve your conversion rates, targeting the right prospects across digital advertising, social media, content marketing, email and trade media.
3. Generate valuable market data
Your prospects receive a personalised report, helping them solve their unique problems whilst you secure valuable market insight to improve your strategy, uncover trends and develop highly targeted thought leadership content. We’ll train you to use this data to improve conversion rates.
Demonstrate your content marketing ROI
- Compared to static content, interactive content such as scorecards generate twice as many conversions
- 45% of buyers say personalized content portals would help accelerate purchasing decisions
- 70% of B2B Buyers prefer interactive content over static content
Our fully managed campaigns help you:
- Create curiosity in your business to help you capture more leads
- Provide an engaging experience that helps facilitate powerful sales conversations
- Generate valuable market data to help you improve your offering, sales strategy, and marketing campaigns
- Differentiate your business by offering more value
- Generate more revenue by improving the volume and quality of leads you capture
- Stop wasting time pursuing the wrong prospects
- Build trust in your business and position you as an authority
- Drive a tangible return from your content marketing efforts